Comparison method
How to compare affiliate programs without chasing the wrong number
Commission rate matters, but it is only one part of the decision. A smaller commission can outperform a larger one when the product has stronger buyer intent, clearer content angles, easier approval, or a more natural fit with your audience.
Use the table for fast facts, then check the deeper program pages and collections before choosing where to send serious traffic. For most publishers, the safest path is to test one primary offer per content angle and keep a second option as a comparison route, not as a random extra CTA.